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 Wysłany: Sob 4:49, 30 Paź 2010 Temat postu: Clothing Postcard Printing Direct Mail Trends |
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Baseball is a bat and ball sport played between two teams of nine players each. The goal is to score runs by hitting a thrown ball with a bat and touching a series of four bases arranged at the corners of a ninety foot square, or diamond. Players on one team the batting team take turns hitting against the pitcher of the other team the fielding team,[link widoczny dla zalogowanych], which tries to stop them from scoring runs by getting hitters out in any of several ways. Postcard printing is a cost effective and efficient way to connect with customers. A number of trends have emerged over the last few years as more businesses took advantage of professional printing firms who can offer direct mail services.
When a printing firm takes care of your direct mail needs,[link widoczny dla zalogowanych], unique efficiencies are created that save most businesses a great deal of time and money. As you consider launching a postcard printing campaign,[link widoczny dla zalogowanych], think about some of these trends and how they may influence your current campaign.
The standard printing size is 4? X 6? plus or minus an inch. More companies are switching over to larger format printing sizes, such as 6? X 9? and 7? X 10? While these larger formats can cost more money, consider that a standard size may not stand out to your customer. Take the time to explore the costs associated with a larger format, as you may be surprised.
The vast majority of campaigns are delivered to mailboxes today are in full color. This is important to know so that you do not make the mistake of an all B&W postcard. Customers have come to expect full color, so make sure to incorporate colors.
Know more about the postcard printing technologies used by businesses for their marketing and advertising campaigns. A game is played between two teams, each composed of nine players,[link widoczny dla zalogowanych], that take turns playing offense and defense. A pair of turns, one at bat and one in the field,[link widoczny dla zalogowanych], by each team constitutes an inning. A game consists of nine innings. One team customarily the visiting team bats in the top,[link widoczny dla zalogowanych], or first half, of every inning. The other team customarily the home team bats in the bottom, or second half, of every inning. The goal of the game is to score more points than the other team. The players on the team at bat attempt to score runs by circling or completing a tour of the four bases set at the corners of the square shaped baseball diamond.
Finally,[link widoczny dla zalogowanych], marketing departments are more carefully defining their customers. They are only sending advertisements to customers who are most likely to make a purchase. This dramatically improves the return on investment since the ideal customers are the only ones that are receiving advertisements. Modern mailing lists make customer segmentation easy, as long as you know your customer very well.
Many businesses are also using postcards as a coupon for their customers. Customers can actually bring it to the store in exchange for a discount or even free items. This gives the business an opportunity to directly track the results of the campaign and it also gets the customer into the store.
Following these postcard direct mail trends will greatly improve the results of your campaign. Just be sure to also use a professional printer so that your campaign is not hindered by an unprofessional appearance.
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