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Wysłany: Czw 13:42, 19 Maj 2011 Temat postu: Keds A Sneaker for Everyone |
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Keds A Sneaker for Everyone,[link widoczny dla zalogowanych]
Keds were the original “sneakers” – a name adopted because of the flexible,[link widoczny dla zalogowanych], rubber sole that enabled you to “sneak” up behind someone without them noticing. The brand originated in 1916 and was produced by a company known as US Rubber . Originally,[link widoczny dla zalogowanych], the company had wanted to call the shoes “Peds”,[link widoczny dla zalogowanych], the Latin term for feet. But the name was already taken and so the “P” was replaced with a “K” and a new branding giant was born.
With their canvas tops and rubber bottoms,[link widoczny dla zalogowanych], Keds were everywhere. They were used both for athletic activity and for stylish casual wear. They were particularly popular from the mid 1980s to the mid 1990s when they were worn with “slouch socks” or leggings and were popular among teen idols. But the sneakers were worn by people of all ages,[link widoczny dla zalogowanych], perhaps most notably by Grandma Gatewood who hiked the entire 2,[link widoczny dla zalogowanych],168 mile Appalachian Trail wearing Keds in 1955.
In 1949,[link widoczny dla zalogowanych], a new line of Keds specifically designed for athletics was released under the new name “Pro-Keds”. These athletic shoes were intended particularly for basketball and were worn by some of the biggest basketball stars and teams at the time. Eventually these Pro-Keds would play a major role in New York City’s nascent hip-hop community. Styles such as Royal Canvas,[link widoczny dla zalogowanych], Court King and Royal Master are still in demand today.
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