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 Wysłany: Śro 10:45, 27 Kwi 2011 Temat postu: Lorillard goes on the offensive over menthol cigs |
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Lorillard goes on the offensive over menthol cigs,[link widoczny dla zalogowanych]
Cigarette maker Lorillard is launching a campaign to defend menthol cigarettes amid a federal review of the minty smokes.The nation’s third-largest cigarette company that makes the top-selling menthol brand,[link widoczny dla zalogowanych], Newport and one of the best brand Kent cigarettes ,[link widoczny dla zalogowanych],[link widoczny dla zalogowanych], has launched a website called “Understanding Menthol.”
The site explains the Greensboro, N.C.,[link widoczny dla zalogowanych], company’s position, the science under review by the U.S Food and Drug Administration’s advisory committee,[link widoczny dla zalogowanych],[link widoczny dla zalogowanych], and the consequences of a potential ban on the product.
Lorillard also sent letters to more than a half-million Newport smokers about the FDA’s review of claims that menthol cigarettes have greater public health impacts, including among children and certain ethnic groups.
Menthol is a key area for growth for tobacco companies in a shrinking cigarette market.
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