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Wysłany: Pią 23:29, 03 Gru 2010 Temat postu: ghd nederland Enterprise marketing software headed |
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Enterprise marketing software headed for home appliances
33% and 52%: one% 589% w43% 1471% Ariston gas stove China National Commercial Information Centre 77 1621% Vantage Technology lChinaApplianceTechnology2006 appliances focus on the big shopping malls in May the National Market Shares of some home appliance brand hot and cold water dispenser creep equipment. . Park played the 8%%%% 5 Seoul Food processing machines Other 3543% 278 digital camera Nikon Olympus Canon 692% o852% 1769% (China National Commercial Information Centre provides the structures through the distribution management system, the Amoi Electronics in the mobile phone, computer division to achieve a comprehensive marketing software management, and successfully implement its SAP financial management system docking, from sales management, marketing program management,[link widoczny dla zalogowanych], channel management, and management of dealer orders for the overall management process. Amoi present distribution of all data management and business processes already in DCMS (DublinCoreMetadataElementsSet) system implementation. from the application of effects, achieved remarkable results in the following areas: ① sales activity tracking: customer relationship management system in time to capture Seller sales activities, reflect the needs of customers, to facilitate capture of the headquarters every time the progress of sales activities; ② cost of sales management: Customer relationship management system to track the use of Seller's costs,[link widoczny dla zalogowanych], making cost control based on the sale of more stringent and transparent ; ③ Target Performance Management: Customer Relationship Management to establish a sales staff of the target list, and keep track of sales performance when the situation of target performance marrow assessment and management; ④ system integration, data and automatically: distribution management system and SAP tightly integrated system, all business data can be automatically integrated ERP system at headquarters to reduce the secondary entry; ⑤ real-time management control: the system of the company's management policies and business processes is automatically passed to the branches, dealers, implement dealers real-time management control (such as product control, price control, credit control and customer management), to achieve market expansion for the company to provide technical assurance; ⑥ transparency of information: can be timely, accurate and complete access to branch offices, distributors of information; also the product and pricing information can be timely and accurate delivery to the dealer; ⑦ business process integration and optimization: distributor head and the coherence between the business processes and automation (eg, order coordination, delivery coordination, etc.); ⑧ analysis and making full use of distribution points and other data to analyze the market and customer demand chain performance analysis; ⑨ more timely response to the market: two-way transmission through information, Amoi Electronics in policy formulation and implementation closer to the market. by marketing management software the application of the product category and product management, product definition and flexible multi-angle product analysis; in the pricing policy and promotional management, and flexible to meet the needs of the market price control; in procurement management, procurement of collaborative management to achieve dealers ; in the financial reconciliation management,[link widoczny dla zalogowanych], and the company's accounts and distributors synergy; multi-level marketing network in institutional management from headquarters to the multi-agency platform for dealers to configure and manage; in the secondary inventory data collection, Headquarters are kept informed of the channel makes the inventory; in event management, event cost management, sales targets, performance management, can be easily made based business analysis. I led marketing ERP software threat to the status of l present, although applications in the enterprise ERP software absolute dominance, but because of its limitations become more apparent application level, combined with the application of marketing software features, and its tentacles have extended to the internal management of the multi-faceted (both of I: L ~ I below), The industry believes that this is likely to ERP will bring some development pressure. Not long ago,[link widoczny dla zalogowanych], the wave of senior vice president Wang Xingshan also admitted that despite China's ERP been nearly 1O years, but the real challenges faced by or products, including product concept itself, advisory capacity and service capability. Oracle and other international software giants continue to wield the big stick of capital, local and overseas, frequently to their ERP vendors throw an olive branch. the face of ERP era capital, insiders believe that no matter public or private,[link widoczny dla zalogowanych], all point to the ultimate goal of product development, product still occupy the central position in the chain. acquirer tend to be more eyes on the acquiree's \The only measure of business scale is still: Can practical to meet the basic needs of enterprises. in the enterprise view, guidance, training employees in its implementation of the skilled use of management software, knowledge management tools to complete the process of service delivery is also critical . rr Edit / Hu J Hum
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